How to Run a House Paddle Program at a Pickleball Facility
Every facility ends up with house paddles. The question is whether they are a plan or a pile. A house paddle program has three fleets that do different jobs, and getting each one right saves money, saves staff time, and puts your name in the hands of every player who walks in without a paddle. This guide covers all three and how they connect to the calendar.
The three fleets
1. The rental fleet
These are the paddles behind the desk for walk-ins, beginners, guests and anyone who forgot theirs. They get used hard by people who do not own them, so they need to be durable, quiet, comfortable and cheap to replace. They also need to look like they belong to the facility, because a rental paddle with your logo on it is the first thing a new player holds.
Build: cold pressed, 16 mm polypropylene core, a fiberglass or T300 carbon face, sprayed grit or smooth finish, standard black edge guard, a durable grip. Full face print with the facility brand on a solid base color so the fleet is instantly recognizable and easy to count. Same design both sides.
2. The demo fleet
If your pro shop sells paddles, demos are how they sell. A demo fleet is a small set of better paddles, in a few shapes and thicknesses, that members can try before buying. It only works if the demos are honest examples of what the shop sells.
Build: whatever the shop's retail paddles are. If the shop sells performance paddles, thermoformed demos in two or three shapes. If the shop sells the facility's own branded line, demos of that line. Keep it small; four to eight paddles that are always available beat twenty that are always out.
3. Branded retail
The third fleet is the one members buy: a paddle with the facility's identity that they carry to other courts and show to other players. This is the fleet that turns a house program into marketing. It is built on the same line as the rental fleet, usually on a better platform, with retail packaging and a cover.
Build: cold pressed or thermoformed depending on price point, T700 carbon face, a design worth carrying, a printed cover or retail box. Members are far more likely to buy a paddle that looks like something they would choose than one that looks like a rental with a price tag.
How many paddles
A working rule for the rental fleet is two paddles per court for open play, plus a reserve of roughly a third again for leagues, clinics, youth programs and breakage. An eight-court facility is usually carrying 24 to 40 house paddles across rental and program use, more if open play is heavy or if a youth program runs regularly. It is better to order the fleet in one run than in dribs: a run of 50 gets you the fleet, a reserve, and the print setup done once, and the specification is kept on file so the next run matches.
Replacement and reorders
Rental paddles wear at the grip first, then the edge guard, then the face. Plan on regripping as routine maintenance and on replacing a portion of the fleet each year rather than all of it at once. Because the production specification and master samples are retained, a reorder is the same paddle, not a close match. Order the reorder before the fleet is short, not after; production plus shipping is measured in weeks.
Branding the fleet
The rental fleet should be unmistakably yours: facility name and mark, a color that reads from across the hall, the same both sides. The retail fleet should be desirable: a design that a member would choose on its own. Those are different briefs and it is a mistake to give them the same artwork. The artwork guidelines cover how to prepare files for either.
Balls, nets and the rest
Branded balls with the facility logo are available alongside the paddles, and they disappear from courts at a rate every operator knows. Covers, bags and packaging are specified in the same order. All of it goes on the same quote.
The other half of the building
A house paddle program solves the equipment problem. It does not solve the calendar problem: the courts that sit empty on a Tuesday morning, the leagues that fill and the ones that do not, the membership that plateaus. That is a different business, and it is why the founder of iMPACT also built CourtFull, an operating partner for facilities that works from your own booking data to run membership, programming, leagues and revenue. If the paddles are the easy part and the schedule is the hard part, that is the conversation to have.
Where to start
The facilities page covers the paddle programs and CourtFull together. To get a quote on a house fleet, use the Build Room with the quantity for your courts, or request samples first and hold the paddle before ordering the fleet.
Common questions
How many house paddles does a pickleball facility need?
A working rule is two paddles per court for walk-in play plus a reserve for programming, leagues and breakage, so a facility with eight courts is usually carrying somewhere between 24 and 40 house paddles across rental and program use. Facilities with heavy open play and youth programs run higher.
What construction should house paddles be?
Cold pressed, with a carbon or fiberglass face on a polypropylene core. They are quiet, durable, economical to replace and print well with the facility brand. Demo paddles for a pro shop can be thermoformed if the shop sells performance paddles.
Can a facility sell branded paddles too?
Yes. Branded retail is the third fleet: paddles members buy and carry to other courts. It is built on the same line as the house fleet and usually on a better platform, with retail packaging.
Curious what goes into a paddle? Build one.
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